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From pool to paddock: Giaan Rooney to share her story at premier Victorian agricultural industry event

Australian Olympic icon Giaan Rooney is set to represent the $12 billion Victorian agricultural industry at the upcoming Heart of Victoria gala dinner on June 11, 2015.

Best known for her talents in the pool as an Olympic and Commonwealth Games swimmer, Giaan is now a cattle farmer at Euroa with her husband Sam Levett.

Giaan is pleased to be hosting the 2015 event presented by the Royal Agricultural Society of Victoria (RASV) and the Victorian Farmers Federation (VFF), which celebrates the prosperity and vibrancy of the State’s agricultural industry and the hard work of the 145,000 people it employs through the value chain.

“I’m thrilled to be hosting what has become the cornerstone event for Victoria’s agricultural industry – the Heart of Victoria 2015 gala dinner,” said Giaan.

“Moving to the farm and entering the cattle industry has been both challenging and exciting for my husband and I. It’s given me an even greater appreciation for the hard work and economic contribution of our farmers.”

The gala dinner will feature some of Victoria’s finest food and beverages.

Giaan said, “Victoria is one of the world’s best food producing regions with a great food culture, and our agricultural production plays a vital role in the State’s and our nation’s economy. This event gives people the opportunity to experience from paddock to plate exactly what our industry has to offer.”

Heart of Victoria 2015 gala dinner is sponsored by: Coles; Department of Environment, Land, Water & Planning (DEPI); and Rural Finance will be held at Peninsula Shed 14 at Central Pier, Docklands.

For further information or to purchase tickets visit, or follow us on Twitter @HeartofVIC.

For media enquiries contact:
Sheryn Cooper, Sauce Communications on (03) 9982 4432 or

About the RASV

The Royal Agricultural Society of Victoria (RASV) is a member based organisation that promotes and celebrates agriculture through events which link industry to consumers. The RASV ultimately aims to improve the quality and increase demand for Victorian agricultural produce. The RASV supports industry by conducting successful events, including the Royal Melbourne Show - Victoria’s largest annual community event, providing industry with unique opportunities to enhance consumer awareness and understanding.

About the VFF:

The Victorian Farmers Federation (VFF) is the largest state farmer organisation in Australia, representing more than 10,000 members who live and work on more than 15,000 farm businesses situated across Victoria.

The VFF is an active, powerful lobby group owned and governed by farmers, for farmers. With a strong record of successful political advocacy and leadership, the VFF has generated substantial benefits for the agriculture sector since its formation in 1979.

For further information visit